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Creating Your Own Short URL for Your Website

Social media has evolved into a major marketing tool for a website. If you have created a new blog post or giving discounts on your online store, you can just share it on social media platforms like Facebook and Twitter and make it reach your audience in a more effective way.  URL ‘shorteners’ are often used to add a link on social media posts. Now, if you want to create a good image for your brand, then it might help you to have a custom short URL for your website. In the following post, we would be looking at the technique by which you can create a short URL for your website.

The Technique

  1. Buy a Short URL – The first thing that you need to do is to buy your own short URL. You can search for a specific domain by using different online tools.  You must ensure that the domain name is shorter than 15 characters. The shorter the domain name, the better it is. Once you find a domain name that is free for registration, buy it from domain sellers.
  2. Set Up Your Custom Domain in bit.ly – bit.ly is a platform that makes it easier to manage and track custom URLs. Therefore, you would need to setup your custom domain in bit.ly. Just signup for a free account and then log in and go to the settings option. Click on the ‘Advanced’ tab and follow the instructions to set up your domain.
  3. Set up an A Record or DNS Host– You need to set up an A record or DNS Host for your short URL and point it to bit.ly’s IP address. You need to get in touch with the company with whom you have registered the short URL and they would guide you in the process.
  4. Verify Your Site – It would take about 48 hours for the changes in the domain to come into full effect. Once it is done, you can set your custom domain as ‘default’ in bit.ly’s settings.

Once the site is verified, you can use bit.ly to shorten URLs and the short URLs would have your own custom domain. You can also take the help of a professional web design company as they would be more proficient in dealing with such tasks. The leading names in the field of Web Design Houston are a good option as they have a team of some of the most efficient web designers in America.

So, use this technique to create your own customized short URLs and make your social media posts go a long way in establishing you as a powerful brand on the online world.