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Web Design Trends 2016 for Successful Corporate Site Development

The last days of 2015 saw a sudden frenzy of global forum discussions regarding the most probable and effective web design trends that will bring in a quantum change in the trade dynamics of world business scenario. Though, majority of the work on your site has to be done by the web development team in Houston that you choose, it is essential to have an idea of the types of practices that you should hold onto and the ones has should be worked upon.

 

If we aren’t wrong, then the leading web designers and graphic experts are already on the prowl to hunt for the best workable trends that will help a site make a mark with the leading search engines. Trends that only go by aesthetic standards and tend to play safe, will miss out on certain crucial aspects and fail to give a site the edge that it deserves. Reason why, we have chosen to pick on those aspects of site designing that targets quick conversion rates.

 

Focus on stunning and full-width images - Images speak more than words. Even if your target audience do not have a flair for words and lengthy descriptions, they will definitely like what you have to say through dynamic images. Large images actually make people pause and take notice of the site and what it has got to show. High resolution images on a super clean and clutter-free interface will add to your product’s brand power!

 

Smart Navigation - What converts a user into a customer? You ask the question to a technical expert and he would say ‘effortlessness in deriving information’. With this year pacing ahead, you will have to drop the number of pages that you wish to insert within your site. For 10x better navigation tuck away all secondary navigation within a hidden menu icon and give them ready access to only needful information.

 

Sticky CTA - Call-to-Action buttons are of great importance today as they solely target sales and are therefore the most important part of the sites. Thus, it is highly advisable to keep them visible. A dedicated sticky footer is essential for mobile-based sites while a sticky header for desktop is an absolute compulsion. Also, make sure that your CTA appears in a single column to draw in the best and quick pulls.

 

User-experience personalized - Every user deserves to feel exclusive once they visit your site. Features like location, buying activity, browsing activity and other such data can help tailor the browsing process to suit individual needs. This personalization of the experience renders greater potential to bring in quick conversions.

 

Besides the mentioned trends, there are several other trends that are surely going to grow popular in 2016. A website owner should take care to research well before they choose a Web Design Houston company that has a commercial perspective and integrates their market knowledge to devise a high potential web design strategy for triggering quick conversions.